Kim Dellarocca is a Managing Director and head of Corporate Communications and Business Planning for Pershing, a BNY Mellon company. Kim has responsibility for Pershing’s thought leadership, advertising, branding, client and internal communications, public relations, business and executive planning and innovation functions.
Previously, she was the global head of Segment Marketing and Practice Management. In that role, Kim led the strategic marketing and practice management functions for Pershing’s broker-dealer, advisor and hedge fund business units. For 10 years, Kim worked directly with advisors and firms, providing guidance on managing their practice.
Kim has developed one of the industry’s most expansive thought leadership programs. She has directed the publication of more than 125 groundbreaking research studies, guidebooks and whitepapers on a variety of critical topics facing financial services firms today. Kim is invited to speak nationwide and her views have been featured in Financial Planning magazine, Investment Advisor, InvestmentNews, Registered Rep, USA Today and The Wall Street Journal.
Kim has a strong commitment to fostering women’s growth throughout the BNY Mellon organization. She serves as global co-chair of BNY Mellon’s award-winning initiatives for International Women’s Day, featuring a series of more than 100 events promoting gender diversity and sharing best practices with firms around the world. Kim was named a BNY Mellon 2014 Chairman’s Circle honoree.
Prior to joining Pershing in 2005, Kim spent nearly 10 years at Fidelity Investments, where she managed marketing and practice management programs for the retail, 401(k) and registered investment advisor (RIA) businesses. Before Fidelity, she held marketing positions at Standard & Poor’s and Thomson Financial Services.
Kim earned a Bachelor of Arts degree in Management from Emmanuel College and a Master of Business Administration degree from Boston University. Kim graduated from the Securities Industry Institute® program, sponsored by the Securities Industry and Financial Markets Association (SIFMA), at the Wharton School of the University of Pennsylvania.