Perspectives: How Deadlines Drive Performance

Perspectives: How Deadlines Drive Performance

August 11, 2021

As we’re considering the future of work, productivity and efficiency are key priorities for corporations of all sizes. Christopher Cox, author of The Deadline Effect, joins Akash Shah, BNY Mellon’s Chief Growth Officer, for a conversation on how the pressure of a looming deadline can help harness creativity for a higher-level performance.


To write his book, Chris embedded himself into several organizations for a behind-the-scenes look at how they handled high-stakes events during crunch time. Chris shares his experiences with Akash in this timely podcast that brings us insight into how to work more efficiently and proficiently.

Subscribe to BNY Mellon on your favorite podcast platform via Anchor.

Christopher Cox

 Author, The Deadline Effect

Akash Shah

Chief Growth Officer, BNY Mellon


Tom Hoare, Moderator

Deputy Chief Communications Officer, BNY Mellon

Ready to grow your business? Speak to our team.